Press Kit
What My Tea Explorer is, the Sprig mascot files, brand colors, typefaces and who to email.
About My Tea Explorer
My Tea Explorer (myteaexplorer.com) is a reference site for loose leaf tea. It publishes city guides to tea rooms, tea houses and tea shops in US cities, a directory of tea brands, step-by-step brewing guides, a tea glossary, and steeping tools such as a steeping chart and a tea ratio calculator. Venues and brands cannot pay to be listed, and the site currently runs no ads and no affiliate program.
Suggested short description: My Tea Explorer is a guide to tea rooms, tea brands and tea brewing in the US.
Media Contact
Interview requests, fact checks and questions about a listing all go to the same inbox, or use the contact form.
Meet Sprig
"Hi, I'm Sprig. Let's find your next cup of tea."
Sprig is the My Tea Explorer mascot: a smiling tea leaf in a conical tea-picker's hat, holding a cup of tea. Use the files below in articles, partner pages, podcast cover art, or anywhere you need to show the brand.
Logo & Mark Downloads
Every file is a vector SVG drawn by us, so it scales to any size and you can recolor it. Pip, the full mascot, suits articles about the site. The small mark works in social avatars and tight spaces. Pick the horizontal version when you need the name spelled out.
Color Palette
Six brand colors. Click a swatch to copy its hex value.
Typography
Headings use Fraunces and running text uses DM Sans, both free on Google Fonts and loaded with font-display: swap.
Questions?
Need another file format or size? Email hello@myteaexplorer.com.